Services for cybersecurity vendors
Fix your positioning. Win enterprise deals.
I evaluate your positioning and benchmark you against competitors — through the eyes of a CISO buyer.
CISO readiness
61/100
fails the 30-second test
- 14 yrs
- on the buyer side
- 8,734
- products benchmarked against
- 7
- dimensions scored
- 2–3 wks
- delivery
- 1
- person, start to finish
01 · Positioning audit
A CISO reads your homepage. Then leaves.
Website, sales deck, cold email and LinkedIn scored across 7 dimensions — with specific rewrites, not generic advice.
From $6,000 · delivered in 2 weeks
See the Positioning Audit →Homepage · hero rewrite
Before
“Next-generation AI-powered platform leveraging seamless zero-trust architecture.”
After
“Stop lateral movement in cloud workloads — deployed in one afternoon, no agents.”
Why: a CISO can repeat this to their board. Your current hero survives 4 seconds of scrutiny; this one names the problem, the buyer, and the cost of adoption.
7-dimension score
12 rewrites · 6 quick wins
90-min walkthrough included
02 · Benchmark
Know exactly why deals go to them.
Your top 3–5 threats scored head-to-head, battle cards per competitor, NIST CSF 2.0 coverage, and a 30/90/180-day roadmap.
From $10,000 · delivered in 3 weeks
See the Benchmark →Battle card · vs Competitor A · when they say
“We cover AI agents too” — their agent coverage shipped last month and is discovery-only. You enforce. Lead with the enforcement demo.
03 · Advisory
The buyer lens on everything you ship.
A monthly retainer: strategy calls, async reviews of decks and copy, and competitive intelligence on your category.
Custom · 3-month minimum, then month-to-month
See Advisory →- Strategy call · positioning vs a rival launch2×/MO60 min
A competitor launch changes your differentiation story — we rework the claim before your board meeting.
- Async review · sales deck v44×/MO48h turnaround
Slide-by-slide notes through the CISO lens — returned before your Thursday pitch.
- Monthly intel drop · your category1×/MOdated & sourced
What your competitors shipped, raised, and repositioned — checked against the 7-dimension readiness score.
Client results
What clients say
“Nikoloz provided direct and actionable feedback via assessment to help us better engage with our target audience of CISOs and security professionals. His focus on risk-reduction outcomes, and ability to reduce technical jargon, has helped us to target our messaging more effectively.”
John SkittGTM & Co-Founder at LinuxGuard“Nikoloz’s [positioning audit] gave us a completely fresh, outside look at what we’re doing, how we do it, and how we’re performing. He had never worked with us, yet he nailed the CISO perspective on our positioning and our market. We didn’t expect a report this thorough, the level of detail went well beyond what we anticipated. The whole team understood it, and we’ve already started implementing the changes.”
Markus ManzkeCTO of ZeroBS/Avydos
Nikoloz Kokhreidze
Founder, Mandos Cyber
Who you work with.
14+ years evaluating security vendors on the buyer side — ran RFPs, defended purchases, replaced products, rolled out category-defining platforms. Every engagement is delivered by me, start to finish, benchmarked against the 8,734-product Mandos dataset.
More about me →As featured in
Process
How it works.
01
Discovery call
30 minutes on your product, buyers, and competitive concerns. I confirm fit and recommend the engagement.
02
Mandos analysis
Your website, deck, and competitors evaluated against the 7-dimension framework, benchmarked against the Mandos intelligence dataset.
03
Report and walkthrough
Detailed report, live walkthrough, and 2 weeks of email support. Action items you can ship the same week.
Questions founders ask.
- What is the Mandos Framework?
- The Mandos Framework evaluates cybersecurity products through the eyes of a CISO buyer, backed by competitive intelligence from 8,734 products in the Mandos intelligence dataset. I apply it in three engagements: Mandos Positioning to fix how you present yourself, Mandos Benchmark for deep competitive intelligence, and Mandos Advisory as an ongoing monthly retainer.
- Which engagement is right for me?
- The Audit is for cybersecurity vendors who need their positioning fixed: website messaging, sales deck, cold email, LinkedIn, trust signals, and competitive assessment. The Benchmark is for vendors that need deep competitive intelligence: head-to-head scoring, sales battle cards, threat matrix, and a strategic roadmap. The Advisory is an ongoing monthly retainer. Most companies start with the Audit. Companies already winning deals but losing to specific competitors choose the Benchmark.
- Who are these engagements for?
- Cybersecurity vendors. Founders, CMOs, heads of marketing, and competitive intel teams at companies launching new products, struggling to convert traffic into demos, losing deals to competitors with sharper messaging, or preparing for enterprise sales. If your product is strong but your positioning does not survive CISO scrutiny, this is for you.
- How long does each engagement take?
- The Audit is delivered in 2 weeks. The Benchmark is delivered in 3 weeks due to deeper research across multiple competitors. Both include a live walkthrough and 2 weeks of email support. The Advisory retainer is month-to-month with a 3-month minimum.
- How much do the engagements cost?
- The Audit starts at $6,000 and the Benchmark at $10,000. The Advisory retainer is custom-scoped. Final scope and pricing are agreed on a free 30-minute discovery call. The Audit is delivered in 2 weeks, the Benchmark in 3 weeks, and the Advisory retainer runs month-to-month with a 3-month minimum.
- What makes Mandos different from other cybersecurity positioning consultants?
- Two things: the CISO buyer perspective and the Mandos dataset. The buyer perspective comes from 14 years inside cybersecurity teams, not a generic B2B SaaS playbook. Every recommendation is benchmarked against your actual competitors using real data on 8,734 cybersecurity products. This is not generic marketing advice; it is specific to how CISOs evaluate, shortlist, and buy. I also run the record for this market. Every recommendation is checked against how your actual competitors position, ship, and sell, with the evidence attached.
- Is this strategic advisory or execution?
- Strategic advisory. I analyze, give feedback, and pressure-test your materials through the CISO buyer lens, including your sales deck. Your team handles implementation. For the Advisory, you get two strategy calls and four async reviews each month.
- Can I see a sample report before booking?
- Yes. Both an Audit sample and a Benchmark sample are available so you can see the depth, format, and how specific the recommendations are before committing.
While you wait, your competitors sharpen their message.
Not ready to talk?
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