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- Partnership, Nov 2026
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WHAT HAPPENED
Acronis announced that PONTUAL, an IT business solutions partner, joined the Acronis #SportsIgnite Program through a partnership with Clube Desportivo Feirense, a Portuguese football club, for the 2026/27 season. The partnership brings together PONTUAL and CD Feirense within Acronis's #TeamUp partner community.
WHO IS INVOLVED
Acronis International GmbH partnered with PONTUAL, an IT business solutions company, and Clube Desportivo Feirense, a Portuguese sports club. The initiative was announced through Acronis's LinkedIn account to its 173,707 followers.
HOW IT WORKS
The Sports Ignite partnership connects PONTUAL with CD Feirense through Acronis's #TeamUp program, which enables partners to build customer relationships and increase visibility through sports associations. PONTUAL gains opportunities to connect with local businesses and leverage the football club's community presence.
WHY IT MATTERS
The partnership expands Acronis's ecosystem by integrating a channel partner with a sports organization, creating new avenues for customer engagement and local market penetration. Through sports-based sponsorships, partners gain brand exposure and relationship-building opportunities that extend beyond traditional IT sales channels.
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- linkedin.com ↗
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